Simo Ahava has shared a simple and convenient method for duplicating tags, triggers, and variables in Google Tag Manager using container export and import. This approach can be incredibly useful in several scenarios, such as:
1. Migrating to server-side GTM: before fully transitioning, it’s essential to create a copy of your current setup to test and compare client-side and server-side data streams, ensuring no data is lost.
2. Sending data to multiple accounts: for instance, to maintain both local and global analytics properties.
3. Experimentation and testing: quickly set up a separate environment for testing new tags or templates without affecting the main container.
There are only three simple steps:
1. Export the root container.
2. Import the container to the new workspace.
3. Adjust duplicates.
That's it!
Why Is This Useful? The export/import method allows you to quickly duplicate large sets of resources, significantly reducing manual effort. Using variables for critical fields like Measurement ID makes the adjustments even simpler.
If you work with GA4 to BigQuery exports, be sure to check out my SQL cheat sheet.
